CTE Business Finance and Marketing Cluster

February is CTE month and we are excited to highlight the broad spectrum of fields that CTE offers our students. The third of the thirteen clusters we are highlighting is the Business Finance and Marketing Cluster. Within this career cluster, these are the pathways within our district that our students can take:

Pathway: Accounting and Finance

Accountants, those with a CPA, continue to be in demand in both public and private industry audit and tax specialties. Demand is especially high in the tax and healthcare areas. In Utah, the average annual employment growth rate for accountants and auditors is 6% nationwide through the year 2028.

Accountant (CPA) must have a master’s degree in accounting and be licensed. The license must be renewed every two years. According to the Utah Department of Workforce Services, the median hourly wage for an experienced auditor and an accountant is $30.22.

Courses offered:

Accounting 1 and 2 Business Law Digital Graphic Arts, Intro Economics (Concurrent Enrollment) Entrepreneurship Sports and Entertainment Marketing Web Development Business and Marketing Capstone CTE Internship

Possible Occupations:

Accountant Auditor Teacher Financial Manager Loan Officer Tax Examiner

Collegiate Programs

Brigham Young University University of Utah Utah Valley University Utah State University Weber State University

FBLA – Student Organization:

FBLA is the CTSO for students in the Accounting and Finance Career Pathway. FBLA provides students with opportunities for leadership, community involvement, and career development.

Pathway: Business Administration

During the next decade a growing number of personal financial advisors will be needed to assist the millions of workers who are expected to retire. In Utah, the average annual employment growth rate for personal financial advisors is 2.4% through the year 2026.

Economists are found in state and federal businesses throughout Utah. According to the Utah Department of Workforce Services, the annual median salary of an economist is $78,260.

Courses Offered:

Accounting 1 Business Law Entrepreneurship Marketing 1 Economics Sports Marketing and Entertainment Web Development Business Management Business and Marketing Capstone Internship

Possible Occupations:

Account Representative Consumer Advocate Dispute Resolution Analyst Financial Advisor Financial Manager

FBLA – Student Organization:

FBLA is the CTSO for students in the Business Management & Leadership Career Pathway. FBLA provides students with opportunities for leadership, community involvement, and career development. Provo High School and Timpview High School, both have FBLA Chapters.

Pathway: Business Information Management

In 2018: Amazon named Utah the #1 state for entrepreneurs. Forbes named Utah the #2 best state for business (Utah has been ranked #1 six out of the past nine years.) CNBC named Utah the #3 best state for business. WalletHub named Utah the #2 best state to start a business.

Courses offered:

Accounting 1 Business law Digital Graphic Arts, intro Economics Entrepreneurship Web Development Business Office Specialist Business and Marketing Capstone Internship

Possible Occupations:

Desktop Publisher Legal Assistant Web Developer Marketing Manager Sales Manager Management Analyst

Collegiate and Technical Programs:

Brigham Young University Utah Valley University University of Utah Utah State University Weber State University

FBLA – Student Organization:

FBLA is the CTSO for students in the Business Information Management Career Pathway. FBLA provides students with opportunities for leadership, community involvement, and career development. Provo High School and Timpview High School, both have FBLA Chapters

Pathway: Marketing

In Utah, the average annual employment growth rate projected for market research analysts and marketing specialists is 20% nationwide through the year 2028. The Utah Department of Workforce Services lists the median salary for a public relations specialist as $52,360.

In 2017, CNBC ranked Provo, Ogden, and Salt Lake City as one of the top twenty best places to start a business. Each metro area was hailed as a small-business hotspot.

Courses Offered

Marketing 1 Accounting Sports Marketing and Entertainment Business Law Digital Graphic Arts, Intro Economics Web Development Business and Marketing Capstone Internship

Possible Occupations:

Editor Graphic Designer Marketing Manager Marketing Specialist Sales Manager

Collegiate Programs:

Brigham Young University University of Utah Utah Valley University Utah State University Weber State University

FBLA – Student Organization:

FBLA is the CTSO for students in the Marketing Career Pathway. FBLA provides students with opportunities for leadership, community involvement, and career development. Provo High School and Timpview High School, both have FBLA Chapters.